Vs. Paper

One reason to consider using our digital signage as an advertising medium is the green factor. It doesn’t take a lot of research to see that digital signage is better for the environment. Every event or advertisement shown on one of our screens is like one less piece of paper being used. One could argue that a full 24 hours of advertising comes out to being almost exactly one tree being saved! Besides the loss of trees and the impact on air quality and soil erosion, there is a lot of fossil fuel used, directly or indirectly, to produce paper. Cutting, debarking, chipping, cleaning, pulping, pressing, packaging and transporting all take fuel. Finally the finished products like newspapers, magazines and the like need to be transported to the consumer.